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Unilever’s Cleanipedia brand continues to grow by providing advice and hacks via TikTok. Here’s how we’re using the platform to engage Gen Z consumers, a historically underserved and hard-to-reach group with increasing levels of disposable income.
We have been driving an ambitious sustainability agenda for over two decades. Yet, in the face of ever-growing economic, environmental and social challenges, we are evolving our approach.
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